Gareth Mountain unpacks affiliate marketing on Media Update
Affiliate marketing and lead generation go hand in hand. But how do you “nail” affiliate marketing? Gareth Mountain, MD of Mountain Direct Solutions, recently featured on Media Update where he unpacked the topic: http://www.mediaupdate.co.za/marketing/96315/do-affiliate-marketing-right
Read MoreLatest Flume article in BusinessBrief magazine
“Often, we as marketers are guilty of building campaigns based on past ideas that were a success, or a basic assumption of a target audience. We do this without fully understanding the target audience, taking a deep dive into their world and immersing ourselves in their culture. It’s often been said that ‘content is king’. […]
Read MoreBlack Mountain on how to create a content strategy
Knowing how to create a solid content strategy is invaluable for any entrepreneur and marketer. The big question is, how do you create a good content strategy? Belinda Mountain, co-founder of Black Mountain, explores this theme for Entrepreneur online: http://www.entrepreneurmag.co.za/ask-entrepreneur/marketing-ask-entrepreneur/how-do-i-create-a-content-strategy/
Read MoreSleep your way to success (not in THAT way…)
There’s so much value in getting enough sleep, particularly for entrepreneurs and those running their own business. Tami White, Head Copywriter at Flume, recently wrote about how sleep can be the key to success for Entrepreneur online. http://www.entrepreneurmag.co.za/advice/personal-improvement/work-life-balance/sleep-your-way-to-success/
Read MoreKing Price takes insurance branding to a whole new level
King Price as a brand are not fans of the ordinary, run-of-the-mill marketing. We know it. We’ve seen it. And we love it. They recently unveiled something seriously cool that they’re involved with. They teamed up with an international agency to get their King Price branding into popular electronic games. According to the international agency, […]
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